š£šæš¼š·š²š°š š¢šš²šæšš¶š²š This project focuses on understanding customer purchasing behavior by analyzing transaction data to identify buying patterns, customer segments, and revenue opportunities. Using š£šššµš¼š», š¦š¤š, š®š»š± š£š¼šš²šæ šš, I developed interactive dashboards that helped uncover business insights for improving customer retention, personalization, and overall business performance. šš²š šš°šµš¶š²šš²šŗš²š»šš Analyzed šÆ.šµš ššššš¼šŗš²šæ š„š²š°š¼šæš±š to identify purchasing patterns and customer behavior. Evaluated $š±šµ.š³š² ššš²šæš®š“š² š¢šæš±š²šæ š©š®š¹šš² and šÆ.š³š±/š± ššš²šæš®š“š² ššššš¼šŗš²šæ š„š®šš¶š»š“ to assess business performance. Identified š³šÆ% š”š¼š»-š¦ššÆšš°šæš¶šÆš²šæ ššššš¼šŗš²šæ šš®šš², highlighting opportunities to improve recurring revenue. Segmented customers by š£ššæš°šµš®šš² šš®šš²š“š¼šæš, šš“š², š®š»š± š¦šµš¶š½š½š¶š»š“ š£šæš²š³š²šæš²š»š°š² to identify high-value customer groups. Delivered recommendations for šš¼šš®š¹šš š£šæš¼š“šæš®šŗš and targeted marketing strategies to improve customer retention and revenue growth.
Shaik Asmatha
š šš®šš® š¦š°š¶š²š»š°š² š.š§š²š°šµ ššæš²ššµš²šæ | šš®šš® šš»š®š¹ššš ššš½š¶šæš®š»š | Skilled in š¦š¤š, š£šššµš¼š» (š£š®š»š±š®š), šš±šš®š»š°š²š± šš š°š²š¹ & š£š¼šš²šæ šš | Hands-on Analytics Projects | Seeking ššæš²ššµš²šæ šš®šš® šš»š®š¹ššš š¢š½š½š¼šæššš»š¶šš¶š²š š
Published Oct 16, 2026
